Read the Ritz Carlton case study. After reading the case, complete your answers to the following questions and upload your answers below by Monday at 8 AM for the week following the week during which the case was assigned

Grading

Each question is worth 4 points. Each answer must: (1) articulate a position to the question, (2) support that position with evidence from the case (including quotes or references to the text), (3) be clearly written, and (4) demonstrate a critical analysis of the case. If any of these elements is missing from the answer, a 0.5 point deduction will be taken for that question. Each case has 5 questions, resulting in 20 possible points for each case study.

This is an individual assignment – you are not to work with anyone else on this, nor use any online forums or resources to answer. Answer on your own with supporting evidence from the case. After you submit, you will receive a "SafeAssign" score – this is a score that is evidence of your answer overlapping with another student. A high score is evidence that you did not work on your own on this assignment and you will receive a zero for this assignment.

Questions

1. Briefly describe the IT strategy for the Ritz Carlton
2. Assess the alignment of the IT strategy to the corporate strategy of the Ritz Carlton
3. What activities led to the lack of integration between the major IT systems at the Ritz Carlton?
4. If the Ritz Carlton decided to merge their IT systems together, what risks would they be confronting?
5. What one concept from the book or lecture material did you find useful in this case?