Question Description
1.5 pages double space for this part . Culture and People /20
Explain the Geert Hofstede Cultural Dimensions with Respect to your chosen country.
What religion is the majority of your country and what impact might this have on your business dealings?
Research any important cultural trends, movie stars, interests, sports.w do the citizens of your chosen country spend their money?
You will need to get a thorough feel for the culture, what is important to these people and how that might be used later on to develop some apparel for this market.
Do you see any market opportunities or certain groups of consumers that might be an excellent target market?
This section should also discuss any particular types of clothing purchased in your country ie. (do they wear more cottons due to weather?, Do they require longer skirts ?). Feel free to include some visual images to explain
What are their typical habits with respect to their clothing purchases as a general rule?
How do they shop for clothing is there anything important that needs to be noted here about how the people in your country view apparel and dress.
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