Question Description
in this third milestone assignment for the final project. Using the information gathered in your theoretical and quantitative analysis, you must now develop some substantiated and meaningful recommendations for the decision makers. What plan of action should they take? How are your ideas supported by the market structure? How does the data suggest relationships and trends that may point to a course of action? Does your suggested plan of action involve risk or uncertainty and, if so, what tools do you recommend decision makers use?
Overview: In this third milestone assignment for the final project, you will conclude your analysis of the economic problem presented by the hypothetical CEO orboard of directors in your selected company (Microsoft, Heinz, or American Airlines). Using the information gathered in your theoretical and quantitativeanalysis, you must now develop some substantiated and meaningful recommendations for the decision makers. What plan of action should they take? How areyour ideas supported by the market structure? How does the data suggest relationships and trends that may point to a course of action? Does your suggestedplan of action involve risk or uncertainty and, if so, what tools do you recommend decision makers use?Prompt: To complete the third step of this final project, you will submit a set of recommended solutions to the CEO or board of directors outlining the reasoningbehind your ideas. Explain the quantitative relationship among the relevant economic factors, and defend how these relationships, trends, and impacts driveyour proposed solution(s).Be sure to discuss how the market structure (pure competition, monopolistic competition, oligopoly, or pure monopoly) in which your company operates hasimpact on your recommendations.Again, remember that you must present and deliver your information in a way that will be understandable to a diverse audience and will convince them of thevalue and rationale behind your proposals.As a managerial economics student and professional, you are encouraged to use your own experience, understanding, and knowledge of business and industrystructure to drive your analysis.Specifically, the following critical elements must be addressed:I. Recommendation: In this section, you will recommend an economic solution to your researchtopic.A. Develop a recommendation for a logical economic solution to the presented issue.B. Predict trends and impacts related to your recommended solution, using the quantitative relationship between economic factors.C. Defend your predicted trends and impacts, using quantitative data to explain yourlogic.D. Describe the influence of the market structure on yourrecommendation.E. Present your recommendation in a way that is consumable for a diverse audience.RubricGuidelines for Submission: This milestone assignment should be written in essay format and submitted as a Microsoft Word document. The submission shouldbe 5 to 7 pages (including references, graphs, charts, etc.) with double spacing, 12-point Times New Roman font, and one-inch margins. Although conciseness isvalued, your processes and justifications need thorough explanation. You should use current APA style guidelines for your citations and reference list. Note thatat least five outside information sources are required overall for this project, although you might find that more are necessary to satisfy the requirements of thefinal presentation.As necessary, copy and paste any data analysis and/or graphics from Excel into your Word document for submission. You may include your original Exceldocuments as supplementary material if you believe this will strengthen your contribution.Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center. For more information,review these instructions.Note that the grading rubric for the milestone submissions is not identical to that of the final project. The Final Project Rubric will include an additional“Exemplary” category that provides guidance as to how you can go above and beyond “Proficient” in your final submission.
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