8 Culture Clash
Step 8: Culture Clash
Belinda Lee, the CEO, has requested that your team investigate and report back to her about a recent dispute between three of her direct reports: the VP of manufacturing, the VP of marketing and the VP of product design.
Belinda has asked you to write a memo with your findings and recommendations for how Phone and Build should handle this situation. Take notes and create an outline for your memo as you consider each of the following questions:
Gather information about the cultural factors that are in play in this situation, including Managing in a Global Environment and Cross-Cultural Ethical Business Decision Making. You will need to research cross-cultural differences in decision making and recommend a course of action to the CEO. You should start in the UMUC Library.
Back up your responses with information about relevant differences in cultural expectations in China, South Africa, and the United States. In order to support your views, it will be useful to conduct some additional research on cultural differences and their impact on global business transactions.
In the next step, you will write your memo.
9 Prepare Your Memo
10 Submit Your Memos to the CEO
Step 9: Prepare Your Memo
Using your outline and research notes, write a memo for the Belinda, the CEO. Be sure to meet the following requirements:
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