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Question Description

Assignment Details

This Assignment assesses the following Course Outcomes:

CM460-2: Identify ethical standards in communication contexts.

CM460-5: Apply technology-mediated communication in successful message-making.

This Assignment assesses the following GELs:

GEL-1.03: Demonstrate college-level communication through the oral delivery of original materials in Standard English.

GEL7.02: Apply ethical reasoning to ethical issues within the communication field.

Virtual Presentation BP & the Gulf Oil Spill

In the Unit 7 Assignment, you will create an audio/visual presentation along with a corresponding outline. If you do not have a camera with video capability, video on your phone, or a Web cam, contact the instructor for options. There is free recording software available for download, such as Free Sound Recorder™

Delivery of the speech is to be extemporaneous – no reading or memorizing word for word. Create a speaking outline to organize your ideas. You must include at least three relevant graphics. The assertions made in this speech must be supported with at least five credible sources. In addition to the ones provided, check the Library or other reputable sources. Refer to the Unit 7 Checklist in Course Documents as you create your outline and practice your delivery.

Read the BP & the Gulf Oil Spill case study in Chapter 5 of your text. This will be attachment added below in a word doc

Resource: Press Release Scenario

Informational Links:

Analyze the Press Release Scenario and the informational links to use your powers of persuasion to convince people that BP continues to care or, alternatively, does not care. It is important for you to be ethical, so choose what side you are on. (Your choice in this matter may determine how long you keep your job.) It will be a 5:00 minute verbal presentation that explains what the company has done, and continues to do regarding the catastrophe. You may focus on any aspect, based on your particular career interests; for example, environmental, economic, social, or how people are handling their stress. Make sure you can clearly state in your own mind what you want your audience to know, as a result of your presentation. Your argument should include pathos, logos, and ethos, and provide solid evidence.

Requirements:

  • take a clear stance on the issue
  • select a specific structure for ordering your message
  • include an introduction, middle, and conclusion
  • incorporate visual aids: graphs, tables, charts, diagrams, video, maps, etc.
  • identify the ethical issues involved
  • employ logos, pathos, ethos, and evidence to support your claims
  • do not memorize and do not read; make minimal use of your outline
  • create a 5 minute oral recording (+/- :30), shot from the waist up
  • wear business or business casual attire.
  • use at least five sources of information the two provided URLs, text, and at least two of your own sources; submit reference list to instructor
  • provide source attributions within your presentation by saying something such as, “Baysinger says …” or “According to Baker, …”

**Tips for a great presentation:

  • Introduce yourself and explain why you are making this press release
  • There are clear risks to using social media.
  • Body language and vocalization are the main channels for this presentation.
  • Attribute facts within the speech; for example, “Raymond & Walker say …”
  • Prepare, practice, rehearse, and repeat.

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