Question Description
Hello, I have a team project that I am assigned to complete some parts of it, and I want you to help me with that.
I'll attach the document for you so you can get a brief idea about it, and so you can complete it for me.
The parts I am assigned to complete are:
Market research – Why?
No matter how good your product and your service, the venture cannot succeed without effective marketing. And this begins with careful, systematic research. It is very dangerous to assume that you already know about your intended market. You need to do market research to make sure you’re on track. Use the business planning process as your opportunity to uncover data and to question your marketing efforts. Your time will be well spent.
research – How?
There are two kinds of market research: primary and secondary.
Secondary research means using published information such as industry profiles, trade journals, newspapers, magazines, census data, and demographic profiles. This type of information is available in public libraries, industry associations, chambers of commerce, from vendors who sell to your industry, and from government agencies.
Start with your local library. Most librarians are pleased to guide you through their business data collection. You will be amazed at what is there. There are more online sources than you could possibly use. Your chamber of commerce has good information on the local area. Trade associations and trade publications often have excellent industry-specific data.
In your marketing plan, be as specific as possible; give statistics, numbers, and sources. The marketing plan will be the basis, later on, of the all-important sales projection.
Niche
LoadNGo is a one of a kind business and product. The world hasn’t seen a product of such and even though some may view this as a disadvantage, we enjoy the challenge and look forward to making life easier for people, one person at a time.
And I'll attach the whole document in the attachments.
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