Question Description
Bus 220 Case Analysis Guidelines
Name:_____________________________________ Case #: Date:__________________
1.
Case Details
Key Person:
the person taking action
Position:
Other People:
everyone else who is involved or impacted
What:
do not analyze the “what and why” – just very briefly summarize what’s happening and why
Why:
2.
Brief Case Summary
*Note – this is the key element of the case analysis. You must have a clear understanding of
the facts of the case in order to analyze it correctly.
1.
Read the case several times.
2.
Write your summary of the key factors of the case, being careful not to make assumptions or
overlay your personal experience onto the case.
3.
Read the case again and make any necessary adjustments
3.
Identify three primary issues and related OB concepts (3 paragraphs, supported with APA in-
text citations)
1.
Start by reading the “home chapter” for the case so you are familiar with the key concepts. You
can pull concepts from other chapters and other sources, but start with the “home” chapter.
2.
Write a list of possible issues that identify what’s going on in the case.
3.
Choose the three primary issues that are associated with key concepts.
4.
Write a paragraph about each of the issues, supporting your thinking with in-text citations in
APA format.
5.
*Note – avoid going immediately to solutions. Ask yourself if the concepts you’re
considering for this section are
issues which describe the problem, or solutions – which
seek to solve the problem.
Stay with the issues – if you don’t accurately identify what’s
wrong, your solutions will not solve the problem. It’s like misdiagnosing an illness – you
end up treating something that is not the problem.
4.
Identify three primary Internal & External Factors and briefly explain
Internal Factors:
See the list in the PPT on case analysis. Choose three factors that are most
immediately associated with the situation.
Briefly
state why you chose these factors.
*This
section does not need to be supported with in-text citations.
1.
2.
3.
External Factors:
Consider the ripple effect – how could this situation potentially impact the
organization as a whole
. What are the consequences for the overall well being of the
organization?
1.
2.
3.
5.
3
Bus 220 Case Analysis Guidelines
6.
Alternatives to Solve Issues –
apply course concepts to
determine the three best ways to address
the issues and note these below. Identify the advantages and disadvantages to each option.
Options
Pros
Cons
1.
2.
3.
7.
Criteria & Assessment –
Note: this section is intended to help you determine which is the
best option
to solve the
problem.
Start
by transferring the options you’ve identified from the previous section.
Next – add 3 criteria
total – 1 qualitative, 1 quantitative and 1 either qualitative or quantitative to the boxes under
each of these headings below.
Finally
– using your criteria, decide if each option will have a
positive (+), negative (-), or neutral (N) outcome and place one of these symbols under each
criteria. This should clearly indicate which option is best.
Options (transfer from previous section)
Qualitative
Quantitative
Qualitative or
Quantitative
Example:
Employee
morale
Example:
Cost
Example:
Ability to meet
organizational
outcomes
1.
Transfer your options from the section
above.
+
–
+
2.
3.
8.
Analyze and Explain
Preferred Alternative
(apply course concepts and provide in-text
citations to support your thinking, APA format)
Explain why you chose the option that you did and how this will address the issue. Apply course
concepts from the text and other sources throughout this explanation to support your thinking; use
in-text citations.
9.
Action and Implementation Plan –
explain how, when and where you will implement your plan of
action. This is the critical step of putting words and thoughts into action.
Who
What
When
Where
How (details)
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