Question Description
identify the company "Apple's" mission, vision, and values.
Address the following in 525 to 700 words:
- Evaluate whether the company's actions seem to align with their vision and mission statements.
- Examine how the mission and vision of the organization might affect or guide employees in the company.
- Describe the company's culture based on your analysis.
Grading Rubric
1BUS/475: Mission, Vision, and You 100
1Evaluate whether the company's actions align with their mission and vision statements.(30%)
Does Not Meet ExpectationsThe stated actions of the company are missing, or do not align at all with the mission and vision statements. |
Approaches ExpectationsThe stated actions of the company are minimal and could be expanded upon. Some but not all stated actions align with the mission and vision statements. |
Meets ExpectationsThe actions of the company are identified. The actions do not completely align with the mission and vision statements. |
Exceeds ExpectationsThe actions of the company are thoroughly evaluated and completely align with the mission and vision statements. |
2Examine how the mission and vision of the organization might affect or guide employees in the company.(30%)
Does Not Meet ExpectationsDid not explain how the mission and vision of the organization might affect or guide employees in the company. |
Approaches ExpectationsMinimally explained how the mission and vision of the organization might affect or guide employees in the company. |
Meets ExpectationsAppropriately explained how the mission and vision of the organization might affect or guide employees in the company. However, examples were limited or not well connected to the business model. |
Exceeds ExpectationsThoroughly explained how the mission and vision of the organization might affect or guide employees in the company; appropriately used examples. |
3Describe the company's culture based on your analysis.(30%)
Does Not Meet ExpectationsDid not describe the company's culture based on your analysis. |
Approaches ExpectationsDescribed the company's culture with limited examples. |
Meets ExpectationsAdequately described the company's culture based on your analysis. Examples were provided but not well connected to the business model. |
Exceeds ExpectationsThoroughly described company's culture based on your analysis. |
4Mechanics(10%)
Does Not Meet ExpectationsAssignment is organized in a logical or coherent manner but not both. Multiple errors in grammar and spelling. |
Approaches ExpectationsAssignment is generally organized in a logical and coherent manner. Several errors in grammar and spelling. |
Meets ExpectationsAssignment is generally organized in a logical and coherent manner. Few errors in grammar and spelling. |
Exceeds ExpectationsAssignment is fully organized in a logical and coherent manner. Little to no errors in grammar and spelling. |
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