Question Description
Now that you are well versed on Content Mapping, create the content map for the content that will exist on your 5-page website.
The website can include pages such as the following:
- Home Page
- Contact Us
- Product
- FAQs
- Or About Us page.
The map that you will be creating can be composed in Microsoft Word in a Table format. You will be creating two tables. Table 1 should look like the following table.
|
Business Goals |
Website Visitor Goals |
|
Ensure Consumer Needs are met |
Purchasing Quality products |
|
Producing sales |
Receiving adequate assistance at the POP |
The goal of the map is to offer insight into creating content that will be beneficial for both the business and the visitor.
Table 2 should analyze each goal and categorize which page will best suit the goal and what information can be offered.
|
Producing Sales |
Home Page |
Produce quality information about the product; offer easy checkout and live assistance during purchase |
|
Receiving adequate assistance at the POP (point of purchase) |
Home page /Purchase page /FAQs |
Offer live chat assistance and additional information if they have a common question about the product |
*************NOW ON A NEW PAGE PROJECT 2*********************
Based on the product or service you have selected for your website what industry is associated with it? Compose an analysis of the industry in a 2 page paper. (NOT INCLUDING TITLE & REFERENCE PAGE)
- Offer insight into the description of the industry
- Industry Growth Rating
- Industry trends and opportunities
- Major competitors in the industry, and
- Business Challenges
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