Question Description
Assignment 1: SWOT Analysis
Due Week 3 and worth 200 points
What is a SWOT analysis? The SWOT is an organizational performance tool used to conduct a situation analysis. The acronym SWOT stands for the following factors:
Strengths – internal factors that leverage organizational performance
Weaknesses – internal factors that will affect the health care organization (cost, quality, etc.)
Opportunities – external factors that improve initiatives for the organization
Threats – external factors that could negatively affect organizational performance
The SWOT analysis should match the organization’s resources and capabilities to the competitive environment in which it operates. The analysis should help guide the organization’s formulation and selection of strategy. The SWOT analysis framework is often represented in a 2 x 2 matrix. (See template below.) Strengths and weaknesses are internal to the company and can be directly managed by it, while opportunities and threats are external (meaning the company can only anticipate and react to them).
Two companies I chose:
Acadia Healthcare Corp.
Nevro Corp.
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